What we do
At On Purpose we produce ground-breaking TV and social media content for all the UN’s Sustainable Development Goals
We have an outstanding track record in making award-winning, popular TV and in matching purposeful funding with world-class production talent and TV platforms.
We help philanthropists, NGOs, foundations and brands raise awareness for their most pressing concerns.
We connect purposeful funding with the most appropriate broadcasters and platforms.
We work with the most talented TV producers and story-tellers.


Our unique approach generates global reach and deep engagement.
Well-told stories about relatable content amplify its impact.
When people are inspired, they are moved to shift their behaviour.
On Purpose Group is exclusively positioned with the contacts, talent and experience to create content that really has the power to change hearts and minds.
About us
We are three ex-BBC professionals who commissioned, marketed and distributed Blue Planet II.
750m
Blue Planet II reached over 750m people globally and created unprecedented public concern for our planet.
Emma Swain
Creative Director
Jo Sermon
Managing Director
Cary Wakefield
Marketing Director
Former Marketing Director at the BBC, The Economist, UKTV, BBC Studios, BSkyB, and Managing Director of Freeview
Contact
Let's talk. Find out how we can connect you with consumers to deliver measurable, meaningful results