Impact Strategy

As a starting point, we work with our sister company We Are On Purpose and with film makers, brands and philanthropists to design the impact strategy. We help craft the mission, shape and frame the message and critically set the goals for the change the team are aiming to effect — whether this is raising awareness, inspiring action, or changing policy.

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The work we do goes all the way through to implementation – creating  a plan that will reach and connect with the desired audience and ensuring it’s executed at the highest level and constantly evaluated against actual impact. We create campaigns that bring together television networks with film makers, celebrities/Hollywood, activists, influencers, non-profits and NGOs …

Impact Entertainment

We have an outstanding track record in purposeful, award-winning and popular TV + Entertainment.

We specialise in the successful pairing of entertainment clients with relevant issues and cause campaigns. Our skilled matching of funder to film-maker means we excel at bringing a funder’s mission prominently and authentically into the mainstream.

For filmmakers, it means that we are able to bring funding  from Philanthropists, Foundations and Brands to world-class storytellers, broadcasters and platforms.

Impact Amplification

Building Cultural Reach — A Creative System, Not Silos

Building on the success of the BBC Studios model that took Planet Earth global, we will build an editorial framework that can help express the brand’s overarching philosophy across all channels. As momentum builds, we will achieve disproportionate visibility and share of voice in culture, driving audiences across markets.

Impact Catalyst

Media has the power to reach huge, global audiences and is a powerful springboard to create lasting and measurable impact. 

We aim to “CATALYSE THE CONVERSATION”  to create and sustain a dialogue with huge audiences building a connected community around and an ‘always on’  movement in which people are empowered to make a difference. 

We work with partners across the digital and social spectrum – delivering platform strategies, content and executional plans  and creating original and unique content that proactively reaches audiences where they are.