Jo Sermon

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Jo Sermon
 

Career highlights

Behind the conception, investment and marketing of the most successful international Factual content of the last twenty years (Walking with Dinosaurs, Blue Planet I&II, Planet Earth I&II, Top Gear to name but a few), Jo worked her way up to Director of Factual at BBC Studios.

Inspired by what’s been coined “the Blue Planet effect’s” impact on Plastics, Jo believes that ‘big noisy content’ can absolutely change consumer behaviour.

Previously Jo worked at Diageo and Cable & Wireless as an award winning Marketeer.